Less Is More: How To Prioritise Passenger Segments In Marketing Automation?

It’s no longer a secret that clustering passengers into segments translates to higher profitability. Then, the two important questions are what are the possible segmentation models, and which segments of passengers are of higher value to the travel business? Well, there are a set of demography-based segments of passengers which would always be helpful to

BO3-A-12-01, Menara 3A, No. 3 Jalan Bangsar, KL Eco City,
59200 Kuala Lumpur, Malaysia

+60 3-2201 5110


© 2019 GoQuo Pte. Ltd

All Rights Reserved